Coverart for item
The Resource From an idea to Nike : how marketing made Nike a global success, Lowey Bundy Sichol ; illustrated by C. S. Jennings

From an idea to Nike : how marketing made Nike a global success, Lowey Bundy Sichol ; illustrated by C. S. Jennings

Label
From an idea to Nike : how marketing made Nike a global success
Title
From an idea to Nike
Title remainder
how marketing made Nike a global success
Statement of responsibility
Lowey Bundy Sichol ; illustrated by C. S. Jennings
Creator
Author
Subject
Genre
Language
eng
Summary
"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Sichol, Lowey Bundy
Dewey number
338.7/68536
Illustrations
illustrations
Index
no index present
LC call number
HD9992.U54
LC item number
N5566 2019
Literary form
non fiction
Series statement
From an idea to ...
Series volume
2
http://library.link/vocab/subjectName
  • Nike (Firm)
  • Nike (Firm)
  • Nike (Firm)
  • Sporting goods industry
  • Footwear industry
  • Athletic shoes
  • Sports
  • Athletic shoes
  • Footwear industry
  • Sporting goods industry
  • Sports
  • United States
  • BUSINESS & ECONOMICS / Economics / General
  • Sporting goods industry
  • Footwear industry
  • Athletic shoes
  • Sports
Target audience
juvenile
Label
From an idea to Nike : how marketing made Nike a global success, Lowey Bundy Sichol ; illustrated by C. S. Jennings
Instantiates
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Phil Knight -- On your mark, get set -- Go! -- Off to the races -- Waffle iron inspiration -- Stumbling -- Michael Jordan: another perfect fit -- Just do it -- Running around the world -- Tiger Woods drives Nike golf -- Cheaters never win -- Leader of the pack -- Running Nike today
Control code
on1016621346
Dimensions
20 cm.
Extent
115 pages
Isbn
9781328453631
Lccn
2018032035
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)1016621346
Label
From an idea to Nike : how marketing made Nike a global success, Lowey Bundy Sichol ; illustrated by C. S. Jennings
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Phil Knight -- On your mark, get set -- Go! -- Off to the races -- Waffle iron inspiration -- Stumbling -- Michael Jordan: another perfect fit -- Just do it -- Running around the world -- Tiger Woods drives Nike golf -- Cheaters never win -- Leader of the pack -- Running Nike today
Control code
on1016621346
Dimensions
20 cm.
Extent
115 pages
Isbn
9781328453631
Lccn
2018032035
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)1016621346

Library Locations

    • Billerica Public LibraryBorrow it
      15 Concord Road, Billerica, MA, 01821, US
      42.558409 -71.2699782
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